Developing marketing business strategies for consumer, commercial, and corporate segments.
2022 – 2022
Sr. Account Executive at TRYS
Led projects with a structured management system.
2021 – 2022
Account Management at SkytreeDGTL
Led the account team as the primary point of contact for clients, ensuring communication adhered to established standards, and maintained intensive communication.
Education
2023 – 2024
Master of Management, Business Analytics at Universitas Pelita Harapan
Getting published in a leading national journal with a focus on Applied Business Analytics
2017 – 2021
Bachelor of Communications, Marketing Communications at Universitas Pelita Harapan
Creating a webinar for SMEs on utilizing communication strategies benefiting over 100 SMEs positively in 2020, and developing a digital literacy project encompassing both theory and practice for over 50 students and parents at SMA Markus Tangerang
Projects
2025
ACERUN 5K 2025
ACERUN 5K is a running event held by Acer Indonesia, attracting over 2,000 participants in 2025. This 5 km race combines sports, energy, and community spirit, offering a fun and vibrant experience for runners of all levels.
2025
Acer Smart School Academy
Acer Smart School Academy is a free remote self-development platform designed for teachers and students, with the hope of supporting the enhancement of their capacity and skills in effectively implementing technology-based learning.
2025
Acerpure Launching
Managing and developing business strategies for consumer, commercial, and corporate segments.
2025
#WorryFreeBeHappy
Leading digital strategy, specifically customer experience.
2024
Predator League
Leading digital strategy, specifically customer experience.
2024
HSN Tech Indonesia
Leading and managing digital assets, including websites and social media, while driving digital strategy.
2024
Acer Day 2024: #AI’M Limitless
Leading digital strategy, specifically customer experience.
2024
Acer Edu Summit
Executing communication and digital strategies to attract registrants while enhancing user experience.
2024
Acer for Business
Leading digital projects for business verticals in education, SMEs, government, medical, manufacturing, and finance.
2024
Acer Smart School Awards
Executing communication and digital strategies to attract registrants while enhancing user experience.
2024
Guru Era Baru
Executing communication and digital strategies to attract registrants while enhancing user experience.
2024
25 Tahun Acer Cerita Kita
Leading digital strategy, specifically customer experience.
2023
Acer Day 2023: #AceYourWorld
Managing and developing business strategies for consumer, commercial, and corporate segments.
2022
Acer for Indonesia
Leading digital projects for devices with TKDN and BMP certifications, while communicating Acer Manufacturing Indonesia.
2022
Acer for Education
Leading digital projects for educational devices and software.
Side Projects
2023
Cimory Squeeze
Increasing brand awareness for the new Cimory Yogurt Squeeze flavors: Blueberry, Mango Sticky Rice, Brown Sugar Purple Taro, and Black Sticky Rice.
2022
Sojavu
Enhancing brand presence through social media and key opinion leaders (KOL).
2022
Tuca
Boosting sales through paid ads and social media strategies.
2022
WeCare
Increasing funding through paid ads strategies.
2022
Agrajaya
Generating more leads through social media strategies, paid ads, and engaging landing page optimization.
Certification
2022
Digital Marketing Strategy and Planning at Digital Marketing Institute